LawVision CSO Boardroom Roundtable
April 18, 2017
Paul VanderMeer speaks about the benefits of involving the KM team in aligning CRM, Marketing Automation, and other line of business tools to : (1) Connect silo'd pieces of reliable and useful information in one central location to tell a story about a relationship; (2) Create a collaborative environment by which attorneys can work together across practices to target new business from current and prospective clients; and (3) Create transparency in business development efforts and successes.
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